Culture
HiKR Ground
하이커 그라운드
Official name
About this place
Located inside the Korea Tourism Organization Seoul Center, HiKR Ground is a Korean tourism publicity center where visitors can experience K-pop and view media art at the same time. The name "HiKR Ground" embodies the meaning that Korea (KR) will greet ("Hi") global tourists and become a playground. Notably, it provides Korean tourism content in multiple ways for the younger generation to enjoy. On the first floor, there is a space to enjoy various media arts through the large media screen HiKR Wall, where visitors can see "Landscape of the New City" by media artist Lee Lee-nam, and Korean tourism videos submitted by global hallyu fans. On the second floor, visitors can make their own K-pop music videos using the XR Live Studio. At the window facing the restored Cheonggyecheon Stream, there is a mesmerizing artwork called ''North Wall'' by installation artist Suh Do-ho. On the third and fourth floors, visitors can get immersed in Korean local tourism through various arts, experiences, and exhibitions.
- Address
- 40 Cheonggyecheon-ro, Jung-gu, Seoul
- Korean address
- 서울특별시 중구 청계천로 40 한국관광공사 서울센터
- Opening hours
- [F1, F5 : Midea Wall, Hiker Lounge] - 10:00~20:00(Last entry 19:40) [F5 Tourist Information Center] - 10:00~19:00 [F2~F4 exhibition hall] - Tue~Sun 10:00~20:00(Last entry 19:40)
- Closed days
- Monday
